http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/ Random notes and articles provided by Michel Godts eDesign en Copyright 2009 2009-10-07T00:49:17+00:00 http://www.michelgodts.com/index.php/in-practice/c/interface-design/entry/website-banners-do-not-make-me-scroll/ http://www.michelgodts.com/index.php/in-practice/c/interface-design/entry/website-banners-do-not-make-me-scroll/#When:01:49:17Z A common mistake for interface designers is to design website page banners that are too tall. Sure, they’re visually appealing and can have great impact. But they also drastically limit the depth of the content area, which forces the user, page after page, to have to hit the scroll bar. And that, ultimately, may frustrate them. 2009-10-07T01:49:17+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-content-publishing/entry/click-here-to-poor-user-interface-practice/ http://www.michelgodts.com/index.php/in-practice/c/web-content-publishing/entry/click-here-to-poor-user-interface-practice/#When:01:52:52Z As I was evaluating the content of a website for one of my clients, I noticed that she would always use the phrase “click here” when linking to another page. This is not a good practice in user interfaces. 2009-10-02T01:52:52+00:00 http://www.michelgodts.com/index.php/in-practice/c/interface-design/entry/a-web-page-should-fit-my-browser/ http://www.michelgodts.com/index.php/in-practice/c/interface-design/entry/a-web-page-should-fit-my-browser/#When:01:46:33Z Before starting the design of a website, one of the first things to evaluate is what computer screen resolution our expected audience will be using when browsing the site. It is typical for first-time website designers to then design a website page to fit these dimensions exactly. This is a mistake. 2009-09-23T01:46:33+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/do-you-need-a-website/ http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/do-you-need-a-website/#When:02:02:50Z “Of course.” You will say. “Everybody needs one. How can people find my business if I do not have a website?”  Well…I recently found myself in need of a good bicycle mechanic, and search for “bicycle store Rochester ny” on Google. In the first ten results, there were three references to a store close to my home—a store without a website! , 2009-09-21T02:02:50+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/web-traffic-report/ http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/web-traffic-report/#When:01:58:38Z Unlike a printed brochure or print marketing campaign you can evaluate the success of an online campaign almost instantly. All you have to do is analyze your website traffic report. 2009-09-18T01:58:38+00:00 http://www.michelgodts.com/index.php/in-practice/c/interface-design/entry/know-the-sites-content-before-designing-a-website/ http://www.michelgodts.com/index.php/in-practice/c/interface-design/entry/know-the-sites-content-before-designing-a-website/#When:01:50:02Z I often work in collaboration with graphic designers who will often present a website’s look and feel to their clients without having analyzed what type of content their design is supposed to support. This has always been puzzling to me. 2009-09-10T01:50:02+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/for-a-strong-web-communication-define-your-audience-first/ http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/for-a-strong-web-communication-define-your-audience-first/#When:01:57:00Z “Who is your audience?” This is one of the first question I ask before designing a website and one that my clients should really spend time evaluating. 2009-09-07T01:57:00+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/web-design-presentation-how-to-decide-the-best-solution/ http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/web-design-presentation-how-to-decide-the-best-solution/#When:01:56:14Z While designing a website, there will come a time when several design solutions will be proposed to you, the client. At that time I always stress that you should look at them as if you were a visitor to the website. , 2009-09-03T01:56:14+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/where-do-i-click-poor-user-interface-is-poor-communication/ http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/where-do-i-click-poor-user-interface-is-poor-communication/#When:01:54:23Z Have you ever found that sometimes you just don’t know what you can or can’t click on in a website page? , 2009-08-24T01:54:23+00:00 http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/submissions-to-search-engine-crawlers/ http://www.michelgodts.com/index.php/in-practice/c/web-communication-marketing/entry/submissions-to-search-engine-crawlers/#When:00:12:38Z Make sure that your new website or blog gets visited by search engine crawlers. This is very simple. The ones most important for promoting your site are these:   2009-08-20T00:12:38+00:00