In practice
- Web communication & marketing (9)
- Web content publishing (4)
- Interface design (6)
- Case studies (3)
- Professional services (4)
Latest entries
- Website banners—don’t make me scroll!
- “Click here to…” a poor user interface practice
- A website page should fit my browser
- Do you need a website?
- How effective is your web communication? A good website traffic report can tell you
Syndicate
The practice of web design—case studies
Stories and notes about successful web projects and web practices. Please comment!
09/10
2007
Expressly-Yours Yearbooks teams up with Michel Godts for a picture-perfect website redesign
Posted in: Case studies | 0 Comment | Permalink
Five years ago, veteran printing company Express Press got a call from a school asking if they printed yearbooks. Soon after, Expressly-Yours Yearbooks was launched. They decided they wanted to market entirely online, so they created a website. The business grew. The message changed over time. And as time went on, the information on the site became dated, sometimes confusing, and in some areas, it had lost its focus.
09/20
2009
Do you need a website?
Posted in: Web communication & marketing • Case studies | 0 Comment | Permalink
“Of course.” You will say. “Everybody needs one. How can people find my business if I do not have a website?”
Well…I recently found myself in need of a good bicycle mechanic, and search for “bicycle store Rochester ny” on Google. In the first ten results, there were three references to a store close to my home—a store without a website!
